An unconfident salesperson adds many “filler words” in response to a customer’s answers to their questions:

“Perfect”

“No worries”

“No problem”

“Excellent”

 

This is not something that would happen in a normal conversation. Filler words come off as sounding desperate.

They sound like a sales pitch, as if saying, “Perfect, this means I can sell to you”. The best protection salespeople sound like experts, NOT sales people.

So, it is critical that you keep your filler words to a minimum.

Develop your team to ask questions and then simply wait for a customer’s response confidently. Without filler of course.

Make it sound like a normal conversation!

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