Better Protection Business

Helping brokers, advisers and insurers drive better performance from their protection businesses.

Sales Training Workshops

Learn the unique combination of psychology, sales technique and process required to sell more with lower clawback.

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Broker & Insurer Consultancy

Get the business advice and support you need to develop your protection business whatever the size.

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Managing Distribution Risk Workshops

For Insurers only; learn how to reduce risk and drive better outcomes from your distributors.

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Comments from the industry


My name is Luke. Since 2005 I’ve worked in almost every part of the protection industry:

  • Founded one of the UK's largest life insurance lead generators
  • Founded one of the fastest growing protection brokerages
  • Built insurance products with one of the UK’s largest reinsurers
  • Overhauled the performance of one of the UK's leading medical screening businesses
  • Designed a virtual healthcare business providing policy value-adds for life customers

My Clients